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Southern Draw Adding Jacobs Ladder The Ascension

Southern Draw’s Jacobs Ladder is getting a new limited edition size this week in celebration of the 21st birthday of its namesake, Ethan Jacob Holt, the son of company founders Robert & Sharon Holt, and who recently joined the company on a full-time basis.

According to a report by Cigar Aficionadothe cigar has been several years in the making, having been rolled in September 2016 at Tabacalera AJ Fernandez Cigars de Nicaragua S.A., where the company has its cigars produced. It is also using an early prototype blend of the Jacobs Ladder, using a Mexican San Andrés wrapper and Nicaraguan habano 2000 binder instead of the Pennsylvania broadleaf wrapper and American-grown binder of the rest of the line. Both versions use Nicaraguan tobacco for the fillers.

The Jacobs Ladder The Ascension is offered in a 5 1/2 x 52 box pressed belicoso fino vitola and has a standard foot as opposed to the closed foot of the other sizes in the Jacobs Ladder line. It will debut on Sept. 23 at Famous Smoke Shop with an MSRP of $11.79 and offers in 10-count, paper-wrapped bundles. The company is releasing 1,000 packs to the retailer, and then will release 10,000 more in January 2022 as part of a widespread release.

The company has thus far declined to provide images of the cigar or confirm the accuracy of the report.


Patrick Lagreid

I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA’s Phoenix Mercury and the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for, plus I’m a voice over artist. I previously covered the Phoenix and national cigar scene for, and was an editor for Cigar Snob magazine.

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